Congratulations, you have finally decided to start your own bakery, and are on a roll. However, there are a few things that you may want to have in mind before you commence things. Knowing them can help you ensure that your business is safe & secure.
In this post, we will be reading about how you can sell your delicious bakery items, including the Oreo cheesecake shots. We know, the cheesecake shots are something that you don’t get to hear often in bakeries.
Moreover, at the end of the blog, we have also provided you with one of the highest-selling oreo cheesecake shots recipe.
Tips when setting up your business
- The first tip would be in-store promotion. You can do that by having an eye-catching display. The display should come featured with your new cheesecake shot prominently in the storefront. You may want to have it placed elegantly inside a bakery case. You can make use of some vibrant images that highlight the colours, textures, and the flavours of your cheesecake shots.
- The cheesecake shots is an item that is often not produced in many Indian bakeries. You can use it as your flagship bakery item, and promote it aggressively. The whole idea is to use a technique, where your bakery is producing something that is delicious, and not available in most other bakeries in your town/city.
- Once people start coming to your bakery or shop, then you can provide them with a free sample of your shots. You may want to go easy on kids & tennagers because they are going to be your main target audience. The elders may not be too keen on having the cheesecake shots, though they might be interested in having the cheesecake.
- You can also take part in workshops and bakery shows that are often showcased in your town or city. By taking part in the exhibition or workshop, you can showcase your products and talents. You may want to have a sturdy team who are highly trained by you. This way, when potential customers are looking at how well you are baking & prepping the product, they will get an idea about your standards.
- You can even train your staff to explain why they should go or try the Oreo cheesecake shots. You can tell them why it is unique & only your bakery or kitchen specialises in preparing the best in your town or city.
- Now, we come to the major pointer of promotion on social media. You may know the power of Facebook, Twitter, and Instagram. It goes without saying that Facebook & Instagram are a must-have for any baker. When you want to highlight your produce, and your flagship products, then you should have a social media account. You can also try LinkedIn, when you have opulent images and robust content to market your products.
- You may want to have some mouth-watering images & videos of the Oreo cheesecakes. You can highlight some of the behind-the-scenes, where you are baking the cheesecake shots with your team. This can immensely build the excitement among onlookers, and showcase your craftsmanship.
- You can invite a popular blogger or influencer in your town or city, so that they can showcase your products on their channels. You never know what this might do to your bakery business. Influencers have a massive say on their followers. When they recommend your bakery, then you can be sure about having the masses for your new cheesecake shots.
- When you have a new bakery, then you can have it covered with the help of a local newspaper. You can invite a reporter who can make a video about your business & your products. Please do have your contact information, and timings when you have your shop open.
- You can also make friends with some of the other bakers in your town or city. You may want to know that they are not your enemies. You can help each other as they can refer some customers to your bakery, and you do the same, when required.
Easy Oreo cheesecake shots
Here is an easy oreo cheesecake shots recipe, that you can try anytime you want to. We have added only a few ingredients in there. However, you may want to add your own variations, elements, and flavours in there.
Ingredients:
- 2-4 packets of Oreo cookies. You can choose the flavour that you want. We feel that vanilla, chocolate, and strawberry can do the trick. But it is your choice.
- 1 cup cream cheese, softened
- ¼ cup sugar
- 1 cup whipped cream
- ⅓ cup berry jam. This is going to be your call. You can also try your own variation here. You can use pineapple jam or apple jam. This is entirely going to be your decision.
Preparation:
- You need to take 2 packets of the Oreo cookies.
- Then you can cut them into two pieces. In other words, make them into halves. You can also cut them into quarters if you can. We know this is a tough one, but the shape does not matter.
- Take the remaining 2 packers of the cookies, and then cut them coarsely. It does not have to be fine.
- Take a bowl, and then add the cream cheese and sugar.
- Use a whisker to mix them well.
- You need to then transfer the mixture into a plastic bag.
- This will be used as a piping bag.
- You need to make a hole at the end of the piping bag to pour out the contents.
- Use a microwavable bowl, and then add the jam of your choice.
- You need to heat it for a few seconds, around 10-15 seconds.
- Then you have to stir it gently once it is done.
- Now, take a few shot glasses, and add the chopped cookies in the glasses.
- Layer it evenly with cream.
- You can now add the jam on the glasses.
- You can repeat the same for the other glasses.
- You can finally use the coarsely cut cookies as the garnish.
- The shots are ready.
Conclusion
This is it, these were some of our suggestions for you to sell your oreo cheesecake shots. The key is to design a multi-faceted promotional strategy. You need to have a blend of appealing in-store displays, staff training, free samples, and a sturdy social media campaign.
Doing that can help you to generate profits & also drive sales of your Oreo cheesecake. Remember, to be patient with yourself, especially, when this is your first business. You may want to push too hard as things will automatically get in place.
It is all about getting the word that you sell something flavourful, delicious, and tasty that is worth everybody’s time. It is all creating an essence in your bakery. Besides the cheesecake shots, you can try out some simple, yet eloquent dishes that can grab the attention of others.
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